Biltmore Farms' The Ramble: Vinyls at BPTS

Challenge

Biltmore Farms had an opportunity to promote The Ramble - a high-end single family homes community - on window vinyls at their Biltmore Park Town Square location.

Solution

Scale leveraged excellent campaign photography and The Ramble's close proximity to Biltmore Park Town Square (only 1.2 miles away via a private, secured gate) to create beautiful, attention-grabbing presentations of the benefits of living in The Ramble. The windows are in key locations: one set is across from a 15-screen movie theater and two restaurants; the other set is across the street from a Hilton hotel.

Tactics

  • Branding
  • Copywriting
  • Photography
  • Print Design

See more brand work for The Ramble.

Awards

2013 Gold ADDY Award