Washingtonian needed to bring their signature restaurant and bar reviews to mobile devices.
Scale worked with Washingtonian to design and develop a sleek, easy to use iPhone app to house their restaurant and bar reviews. This free app is supported by CMS-controlled sponsorships and in-app advertising controlled and owned entirely by Washingtonian. The choice to develop custom ad technology for the app allowed Washingtonian to retain 100% of the ad-related revenue for the app.
While this was on the Apple App Store, it sustained an average 5-star review.